Welcome to the first of a series of environmental blogs that will look in detail at the conflict between the industrialised food chain and a sustainable consumer diet. Published by TrinityP3 my aim is to give appropriate level evidence-based information about the major challenges facing both the food industry and the marketers and their agencies working in this field enabling them to match consumers’ desired behaviors...
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The Gaia Partnership is proud to be associated with the exciting new business Evocco. Evocco helps us know what we’re voting for when we shop for food. What are the environmental, ethical, health, and social impacts? Evocco take food data from the scientific and research community, and translate it into actionable steps to help reduce the environmental impact through what we buy. Voting for the...
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Recently we were privileged to have a research project accepted and undertaken by the University of Sydney under their Post Graduate Masters of Sustainability Program. The Gaia Partnership with TrinityP3 has been advocating a pivot to a more sustainable approach to marketing and also supplying carbon emission measurement using the CO2counter for over 8 years using our own developed and verified methodology. We felt it would be...
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One reason the positive side of printings environmental message is falling on deaf ears is the lack of consistent and transparent carbon data. This has led to mixed and confusing messages going out to the marketing world at large. The environmental paper standards were always difficult to compare, with different interested parties promoting the label that best suited their current business practices. FSC has helped...
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Today the retail supply chain is undergoing a game changing transition that will remove a number of established businesses that sit in the middle of any purchase.
